How to Integrate the Business Model Canvas to Create Growth (with existing business)

How can an organization innovate? That's the question every business leader should be asking themselves in 2022. Failing to innovate successfully could mean closing your doors in today's business and technology climate. To achieve organizational innovation, every facet of a business needs to move together in the same direction. That can be difficult without a clear visual of what your business model is and how your activities should be aligned. You need to identify what your company wants - and is prepared - to do before innovation can turn from a buzzword into an action. In this workshop, you will learn what the Business Model Canvas is, how to use it when analyzing your innovation, and key steps to develop a clear view of your value proposition, operations, customers, and finances. As a small business owner, you can use it to identify target market segments and how to appeal to those segments.