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Position Yourself for Profit through Branding and Content Marketing

Wed 5:30 PM to 6:30 PM
Topic: Marketing Planning

Positioning yourself for profit through branding and content marketing is an essential part of any business strategy. In this presentation, we will discuss how businesses can use branding and content marketing to create an effective strategy that will maximize profits. We will explore the importance of creating a solid brand identity, how to effectively utilize content marketing to drive sales and increase brand awareness, and the importance of tracking and measuring the success of your strategy. We will also discuss the different types of content marketing and how to develop an effective content strategy that will yield the desired results. Finally, we will provide actionable tips and best practices for businesses to leverage in order to maximize their profit potential

Speaker(s): Whitney Barkley Director, Greater West Dayton Incubator. A small business owner and a marketing and outreach expert Whitney's knowledge and passion lie in supporting underrepresented entrepreneurs and small businesses

Co-Sponsor(s): Entrepreneurs' Center University of Dayton Crotty Center

On line registration only. We use the Zoom platform for our webinars. You will be emailed the log in information via email prior to the event. It is best to participate via a computer if you can. For those folks participating via phone, we’ve found that connectivity is more reliable if you use the Zoom app. The app is free and can be found in your devices’ app store.

Fee: No Cost

Small Business Development Centers of Ohio U.S. Small Business Administration America's Small Business Development Center Network Ohio Department of Development
Funded in part through a cooperative agreement with the U.S. Small Business Administration. The Ohio SBDC program is also funded in part by the Ohio Development Services Agency. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. For arrangements, call the Ohio SBDC at 614-466-2711 or (800) 848-1300.
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