Understanding your Value Proposition and Target Customer

What exactly is a value proposition? Explains how your product solves customers' problems or improves their situation (relevancy), delivers specific benefits (quantified value), tells the ideal customer why they should buy from you and not from the competition (unique differentiation). Join the SBDC and CoWork Oberlin to take a closer look value proposition and your target customer.

Speaker(s): SBDC Advisor

Co-Sponsor(s): CoWork Oberlin

Workshop Location: CoWork Oberlin, 235 Artino Street, Oberlin, Ohio 44074

Fee: No Cost