Merchant Series: Customer Focused Marketing

As a small business owner, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them into loyal customers. In this workshop, you will learn how to: Create a compelling brand, Define your audience, Convert customers, Build loyalty and advocacy

Speaker: Niki Spencer, Marketing Advisor, Ohio Small Business Development Center at Cleveland State University